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ClassDojo

How do we keep ClassDojo free?

ClassDojo stays free for all students, teachers, and families because of families who choose ClassDojo Plus.

Sam and Liam, ClassDojo founders

A note from ClassDojo’s founders

Liam and I started ClassDojo with the mission to help every kid on Earth get an education they love.

This remains at the heart of everything we do. And because we’re here for every kid, we’re committed to making ClassDojo accessible to every teacher and family in the world—for free, forever.

In 2019, we launched our optional paid service, ClassDojo Plus, to offer families fun extras that reinforce learning at home. Revenue from Plus lets us cover our running costs. And it ensures that ClassDojo is available for free to teachers, kids, and families around the world. Here are a few of the ways ClassDojo’s free service supports our community:

  • Teachers get resources to cultivate close-knit classroom communities. We’ve also partnered with institutions like Stanford and Harvard to create our social-emotional learning series, Big Ideas, which has been viewed more than 11 million times.
  • Kids get positive feedback and an enthusiastic team to support them inside the classroom and out. Soon, they’ll also have a safe, virtual place to learn, play, and grow with their friends.
  • Families get a window into their kids’ world to keep them connected throughout the day. They get more opportunities to help their children flourish alongside teachers.

Tens of millions of you trust ClassDojo to be a part of your lives every day. Your trust means everything to us. We promise we’ll always work as hard as we can to earn and keep it.

Sam & Liam

We use the money from Plus to constantly improve ClassDojo. We’ll invest the money we make to build new, even better products and services for teachers, kids and families. It’s a virtuous cycle.

How we roll

Behind the scenes is a hardworking team with strong principles that evolve for every phase along the way.

Free for families

ClassDojo will always be available at no cost to every teacher, kid, and family.

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Plus is optional

Plus is optional. Your support helps us build ClassDojo for every family.

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We never sell data

ClassDojo is committed to your privacy. We never share your data with anyone.

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Happiness guaranteed

We hope you love Plus. If you’re not happy for any reason, we’ll make it right.

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